BOLO TRENDS
Weekly Newsletter · Issue 020 · Thursday, November 5 2026
THE LEAD · SOURCE NOW
The vest climbs with the jacket.
The heated jacket gets the attention on the men's winter rack. The vest is the piece next to it, and it moves on the same calendar. Google search data shows heated vest searches climbing every month into December last year.
September 2025: 18,100
October 2025: 60,500
November 2025: 135,000
December 2025: 201,000
That is 11.1x in three months, and the December before came in at 246,000. The brand cut is steadier still. Milwaukee heated vest went from 8,100 to 90,500 in 2024, then the same 8,100 to 90,500 in 2025. This September it came in at 9,900, a step ahead of last year.
THE MOVE
Source heated vests now and have them listed by mid November. The tells are a zip battery pocket at the hip and a power button on the chest. Check for the battery and the charger, and say in the listing exactly what is included. Put the brand and "heated vest" in the title, never "heated jacket" on a sleeveless piece. January still came in at 74,000 last year, so leave them listed after Christmas.
TITLE: [BRAND] + Heated Vest + [MODEL] + [SIZE] + [BATTERY INCLUDED or NOT]
IN CASE YOU MISSED IT · THE OCCASIONS VIDEO
How to resell occasions. Thanksgiving is next.
Last week's video was about the keyword retail skips between Halloween and Christmas. Here are the moves:
The climb. Google search data shows women's Thanksgiving outfit went from 14,800 searches last October to 110,000 in November. The November before hit 110,000 too.
The items. Sweater dresses, plaid, corduroy, cardigans and knit sets. A long sleeve knit dress at the knee or midi length is the piece these buyers want. Sweater dress hit 246,000 searches last November.
Where it goes. The item and the brand still go first in the title. "Thanksgiving outfit" goes at the end, in the description and in the tags.
The drop. Last December it fell to 590 searches. Take the phrase back out after the holiday.
This is the week. This September came in at 2,400, level with last September. The video said to have titles updated by the first week of November, and that is now.
BOLO Watchlist · Subscribers Only
BOLO 01 · Slippers
L.L.Bean slippers peak in December.
Google search data shows ll bean slippers went from 27,100 searches last October to 74,000 in November and 135,000 in December. This September came in at 14,800, level with last September. A gift-season name you can find in good shape.
The move. Source now and list by mid November. Check the L.L.Bean label inside and the shearling or fleece lining for matting. "L.L.Bean slippers" goes in the title, then the style and the size.
BOLO 02 · Socks
Heated socks are up on last September.
Yes, people are really into electronically heated apparel.
Searches for heated socks came in at 14,800 this September, against 9,900 a year ago. Last year they climbed to 135,000 in December and were still at 74,000 in January. The same buyer as the heated vest, one layer down.
The move. List with the battery packs and the charger, and say in the listing what is included. "Heated socks" goes in the title, then the brand and the size.
BOLO 03 · Gloves
UGG gloves climb from October to a December high.
Google search data shows ugg gloves went from 4,400 searches last October to 14,800 in November and 33,100 in December. A small search with a sharp seasonal climb, but UGG has very strong seasonal demand across the board.
The move. List by mid November. Sheepskin and leather pairs with the UGG label stitched at the cuff. "UGG gloves" goes in the title, then the material and the size.
BOLO 04 · Hats
Men's trapper hats climb into December.
Searches for mens trapper hat went from 4,400 last October to 9,900 in November and 18,100 in December. Winter hats were No. 5 in the Top 5 holiday categories video, and a reader's beanie set sold off it this week. It’s in the Receipts section!
The move. Source now. Look for the fold-down ear flaps and a faux fur or shearling lining. "Men’s trapper hat" goes in the title, then the brand and the size.
The Receipts
One video, one listing, sold the same day.
Drawn to Crafts, in the comments on the Top 5 holiday categories video, where winter hats were No. 5: “I watched your video yesterday and listed an item on EBay. It sold the same day! Thank you!” It was a Victoria's Secret knit beanie and scarf set. Hats are on the Watchlist this week too.
Know the tell, and you know the title.
wheretheheartis, in the comments: “Hey -- that Jorts video got me a sale, I found a vintage pair, saw your video listed them as JORTS because of the inseam and sold them right away!” The physical tell is what turns a keyword into a sale: it tells you which word the item has earned.
I said list Mary Jane sneakers, not hold them. They came off the high.
In Issue 015 I said Mary Jane sneakers were a list now, not a hold, because last year they fell to 12,100 by December. Google search data shows August hit 60,500, then September came in at 49,500.
Scored: CONFIRMED. If you still have pairs, list them now and take fair offers.
Homecoming came in smaller that expected.
In Issue 007 I led with homecoming dress: 2,240,000 searches the September before, against 301,000 for prom dress. This September came in at 1,830,000, which is less than 2025 but still far ahead of prom dress at 246,000.
Scored: CONFIRMED. The window was real. The dresses that did not sell can be retitled with winter formal OR holiday dress.
Got a sale from a BOLO Trends tip? Reply to this email. Your win might be next week's Receipt.
TL;DR: Source heated vests now and list by mid November, with the battery spelled out in the listing. Add "Thanksgiving outfit" to your sweater dress and plaid listings this week, and take it back out after the holiday. List L.L.Bean slippers, heated socks and UGG gloves by mid November, and source men's trapper hats now. List the Mary Janes you have.
And now you know.
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BOLO Trends shares general information about resale search demand for educational purposes. It is not financial, investment, or business advice. Search data shows what buyers are looking for. It does not guarantee that any item will sell, or sell at a profit. Past trends and reseller results don't predict future results. Every sourcing, pricing, and listing decision is yours, and so is the risk.