BOLO TRENDS
Weekly Newsletter ย ยทย Issue 018 ย ยทย Thursday, October 22 2026
FREE DOWNLOAD ย ยทย THE BOLO LIST ยท VOL. 3
The BOLO List ยท Vol. 3: your November sourcing list.
Twenty five keywords across five categories, each one ranked by Google search data and marked with when to source it and when to list it. It is the free monthly answer to the question every reseller asks at the bins: which words go in the title right now?
YOU PICKED ALL FIVE
Every category in Vol. 3 came from your vote. Winter Apparel won it outright. Denim and Bras & Undergarments tied for second, and Holiday Formal and Hats & Gloves filled the last two pages. One of you wrote in for athletic wear; that one had a full page in Vol. 2, so it sits out this time.
What is inside the nine pages
Five category pages, five keywords each, with THE MOVE and a timing note read off the real monthly curve.
A Spotlight on the Arc'teryx beanie, this volume's biggest mover. Last winter it climbed from 40,500 searches in September to 368,000 in December, and this September came in at 74,000, up from 40,500 a year earlier.
The Quick Reference Sheet on page 8: all 25 keywords ranked on one page. Screenshot it and keep it in the bins.
VOTE ON THE NEXT KEYWORD GUIDE!
You picked Vol. 3. Now pick Vol. 4. There is a write-in box under the options if your category is not on the list.
Which category should next month's guide cover?
Reader Wins & The Receipts
FIVE Holiday/Wedding Guest Dresses Sold | Oct. 2026
@bakeallday4 โ TikTok
One word in the title. Sold right away.
Self Confessed Pin-A-Holic, in the comments: โI used the keyword dopamine like he suggested for a particular aesthetic & sold the item right away.โ
Vintage Polo Ralph Lauren held. Now it is a call.
In Issue 014 we put vintage polo ralph lauren on watch after it jumped from 6,600 in July to 27,100 in August, and we said to list what you own without stocking up. September came in at 40,500. In the two years before this summer it never topped 4,400.
Scored: CONFIRMED. Pull it on sight now. The tell is the Polo by Ralph Lauren neck tag, and "vintage Polo Ralph Lauren" goes first in the title.
Suede bags came back at half size.
In Issue 011 we took suede off the bench, and in Issue 015 we said to buy light until September confirmed it. Searches did climb, from 14,800 in August to 27,100 in September. Last September was 49,500, and the one before that, 90,500.
Scored: FADED. List the suede you already have and skip stocking up this year.
Got a sale from a BOLO Trends tip? Reply to this email. Your win might be next week's Receipt.
And now you know.
BOLO Trends ย ยทย @bolotrends
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BOLO Trends shares general information about resale search demand for educational purposes. It is not financial, investment, or business advice. Search data shows what buyers are looking for. It does not guarantee that any item will sell, or sell at a profit. Past trends and reseller results don't predict future results. Every sourcing, pricing, and listing decision is yours, and so is the risk.